The Kay Evans Scholarship Fund is a not for profit organization with a mission:
“To Foster Real Estate Careers Worth Having, By Removing Financial Barriers To Education For Deserving Candidates.”
Applications may be submitted by Team Leaders or Operating Partners to the Region. The Kay Evans Scholarship Fund is a 501(c)3. Ask your Team Leader for more information!
May 1 | Atlanta Evergreen Lakeside Resort
Get ready for an unforgettable day of high-impact learning, bold ideas, and powerful breakthroughs at Agent Summit 2025.
This year’s focus:
💡 AI | 🏡 Listings | 📊 Leverage
You’ll hear from industry powerhouses like:
- Jeff Glover
- Lauren Lucas (Live AI demo!)
- Jeffrey R. Doussan Jr.
- Brand Builders Group
✨ This isn’t your typical training event. It’s your next big move.
__________________________________________________________________________________
🌟 VIP EXPERIENCE – April 30
This is more than a dinner… it’s access.
Join us the evening before for an exclusive dinner and mastermind experience with our speakers and top agents.
VIP includes:
✅ Private dinner with Jeff Glover, Lauren Lucas, Brand Builders & more
✅ Small group masterminding
✅ Preferred front-row seating
✅ VIP-only swag bag
Still on the fence? Hear straight from Jeff and Lauren as they tease the powerful strategies they'll be sharing.
A True Hero Among Us: Jake Rowland’s Life-Saving Gift
In a profession built on relationships, Savannah agent Jake Rowland took connection to a whole new level—donating a kidney to a client in need. His extraordinary act of compassion saved a life and continues to inspire others through advocacy and mentorship. Jake is a shining example of what it means to lead with heart, courage, and purpose.
👉 Read the full GAR Community Heroes feature on Jake’s incredible journey here.
Land Contracts & Easements Class
Unlock the legal know-how every real estate pro needs—Land Contracts & Easements will give you the clarity and confidence to navigate complex deals with ease. Don’t miss this essential seminar open to all brokerages—your future transactions will thank you!
PC Coaching Workshop
Join us on April 25th for an all-day PC Coaching Workshop with MAPS Coaches Michelle Anderson and Krista Staub. Don’t miss this chance to learn from the best and take your business to the next level!
What do the most successful real estate agents do that others don’t?
For over a decade, we asked more than 250 top agents this question. Rookie Real Estate Agent: Launch a Limitless Career that Lasts is their answer.
A guide for today’s agent, Rookie Real Estate Agent combines decades of industry experience from top agents as well as cutting-edge research from CRM technology to create not only a roadmap for the day-to-day activities that build an agent’s career, but how to leverage technology to ramp up business operations and profit quickly.
Written by Jay Papasan, coauthor of one of the best-selling real estate guides of all time, this book is the ultimate roadmap for new real estate agents to master the basics, launch their business, and outlast any challenge!
ROOKIE will release in September 2025, but single copies and cases are available for pre-order now on KellerINK with an over 35 percent discount from retail prices.
Stay tuned for new tools and resources releasing each month as we get closer to ROOKIE’s launch!
Welcoming KW Cayman Islands!
Keller Williams Worldwide is thrilled to officially welcome KW Cayman Islands to our growing global family! Under the leadership of Regional Operating Principal Adam Sax, this vibrant new region is set to bring world-class real estate opportunities to the Caribbean.
With its stunning beaches, thriving economy, and strong real estate market, the Cayman Islands is the perfect place for KW agents to grow, lead, and succeed. We are excited to see the impact this incredible community will make and look forward to building a future of limitless possibilities together!
Think Like a CEO: Agent Financials
Are you running your real estate business like a true CEO—or just hoping it all works out? Join Think Like a CEO: Agent Financials to finally take control of your money, master your cash flow, and build a business that funds the life you actually want.
Don't miss out: QL Summit 2025
Are you or someone you know a young adult under 30 looking for direction on your future? Mark your calendars for QL Summit 2025, June 12-14 in Austin, TX!
Did You Know?
KW Communities Announcements
LIVE KW LUXURY PRO SPEAKER SERIES + HOSTED LUNCH + AGENT MASTERMIND
Non Pro Members Purchase a Ticket here
Luxury Pro Members Register Here
- Exclusive live interactions with leaders in luxury real estate.
- Guests will gain insights into the definition of luxury, current trends of the luxury market, and successful strategies implemented by agents.
- After the event, attendees can mix and mingle at a hosted luncheon.
Here is the list of our KW Luxury Pro Speaker Series + Agent Masterminds for 2025.
March 19th – Charleston, SC
April 16th – Kansas City, MO
May 21st – Maui, HI
June 18th – Toronto, Canada
July 16th – Jackson Hole, WY
August tba – San Antonio, TX (Mega Agent Camp)
September 17th – Westport, CT
November 19th – The Woodlands, TX
December 17th – Cabo San Lucas, Mexico
KW OPENING DOORS MOVEMENT
LESSONS IN LUXURY NYC
Registration is open for our next “Lessons in Luxury” which takes place on the first Tuesday of the month from 2-3pm in our NYC training room. Hosted by Rachel Kelly, NYC Regional Luxury Ambassador
NYC Office. Contact [email protected]
KW INCLUSION AND BELONGING: MONTHLY HERITAGE PANELS
Join KW Inclusion and Belonging’s Arab American Heritage Month Panel! Arab American Heritage Month is celebrated in April in the United States to recognize the contributions, culture, and history of Arab Americans. It highlights the impact of Arab Americans in various fields, including science, politics, arts, and business, while also promoting awareness and appreciation of Arab heritage and traditions.
Register here: https://kwri.zoom.us/
KW LUXURY SYMPOSIUM 2025
October 25 – 27, 2025 at PGA National Resort in Palm Beach Gardens, Florida
https://na.eventscloud.com/ereg/index.php?eventid=818128&
Luxury Symposium hotel block link:
https://pgaresort.ihotelier.com/book/dates-of-stay?groupID=4508076
LAND
As the rural property division of Keller Williams, KW Land offers exclusive training, access to industry-leading marketing material, discounts, and networking opportunities with national referral agents and leadership teams. Ready to make your mark in the Land arena? Visit kwland.com/join-kw-land
KW LAND SUMMIT 2025
Join us October 20–22, 2025, at SpringHill Suites Fort Worth Historic Stockyards for an incredible opportunity to connect, learn, and grow in the land real estate industry. This year’s Land Summit will feature expert speakers, engaging sessions, and invaluable insights to help you stay ahead in the competitive land market. Whether you’re a seasoned land specialist or just getting started, this is the event you won’t want to miss!
KWYP NATIONAL SUMMIT 2025
Date/Time: May 29th – May 31st, 2025
Audience: KWYP Members
Description:
The KW Young Professionals National Summit is our annual event designed for the next generation of leaders and innovators at Keller Williams Realty. This National Summit brings together young professionals from across the country for networking, learning, and development opportunities. Attendees participate in masterminds, panel discussions, and keynote presentations led by top industry experts and successful Keller Williams leaders. The focus is on personal growth, leadership development, entrepreneurship, and real estate success. This event aims to empower young real estate professionals to build thriving careers, expand their networks, and contribute to the future of the industry.
Registration: https://
Family Reunion 25 - UNLOCKED
Missed Family Reunion 2025? While nothing beats being there in person, we’re bringing you exclusive sessions featuring top keynote speakers, breakout insights, and cutting-edge tech demonstrations—watch them right here!
Mega Agent Camp 2025
August 11 – 14, 2025
Join us in San Antonio for MAC25, where education and training take center stage. Made for agents at every level, MAC is your chance to get hands-on and learn winning tactics from top producers across Keller Williams. Don’t miss out! Seats are limited – secure yours today!
Click here to register.
Bookmark KW Events
Stay plugged into KW Events all year long with a calendar full of in-person and virtual learning opportunities! From transformative conferences and retreats to exclusive training and coaching sessions, make sure to bookmark KW Events and keep growing!
Click here to go to KW Events.
Family Reunion 2026
February 21 – 24, 2026
Set your sights on Atlanta, Georgia, for FR26! Get inspiration from epic keynote speakers, stay on top of new tech and industry trends, and build relationships that lead to long-term success. Lock in your spot soon to save. Family Reunion is one event you can’t afford to miss!
Diamond Sponsors
Platinum Sponsors
Silver Sponsors
Dawn’s Coffee Talk
HISTORY, HABITS, AND HOORAH! 🌟
Grab that espresso, friend—because today, we’re diving into the mindset, the moves, and the magic behind achieving something legendary. And no, I’m not talking about baseball’s grand slam…
I’m talking about THE Grand Slam of golf—and the incredible story of someone who just made history.
🏆 A Once-in-a-Generation Moment
This past Sunday, we witnessed something truly extraordinary: Rory McIlroy finally completed his journey to golf’s most elite achievement by winning The Masters in Augusta, Georgia.
With that win, Rory joined a group so exclusive, it only had five members—until now. He became the 6th person in history to earn the Career Grand Slam, which means he’s won all four major golf championships:
- The Masters
- The PGA Championship
- The U.S. Open
- The British Open
This kind of win isn’t just about skill—it’s about heart, grit, and serious inner work. And that’s what we’re unpacking today.
🔍 Let’s Break It Down: History. Habits. Hoorah.
1. History
Every success story has a beginning—and it’s rarely smooth. Behind every achievement, there’s a history of challenges, patterns, and past programming. Rory didn’t get here overnight. He had to face failures, self-doubt, and years of coming up short.
But like every great leader, he didn’t run from his past—he learned from it. He used it to recognize what was helping him and what was holding him back. You can do the same.
2. Habits
As James Clear says in Atomic Habits: “You do not rise to the level of your goals. You fall to the level of your systems.”
Rory knew this. He examined his daily routines, made hard changes, and built the kind of habits that could carry him all the way to a green jacket. Every leader I’ve ever admired says the same: Success is a habit.
So…what habits are YOU building right now that will take you to your own Grand Slam moment?
3. Hoorah!
Here’s the best part—when you align your history and habits, you earn your hoorah. The celebration. The win. The emotional release that says, “I did it.”
For Rory, it took 11 years. Even on the final day, he made two major mistakes that could’ve cost him everything. But he didn’t give up. He believed. He trusted the process and stayed focused through it all.
In a post-win interview, he said:
“Even after the mistakes, I still believed I could win.”
And that’s the question for you today:
Do YOU believe in your own hoorah moment?
Are you ready to shift your mindset and put in the work so you can step into your own version of victory?
🎥 Watch Rory’s moment here:
Rory McIlroy wins the Masters to complete the career Grand Slam 🏆 | 2025 Masters
Let his story remind you:
✨ Greatness is possible.
✨ Habits create momentum.
✨ Your hoorah is waiting.
Let’s get after it. 💪
Dawn
Sign up for my Trailer Park CEO Newsletter HERE!
From March KWRI Reports: In an effort to recognize individual teams and groups we are using KWRI reports which reflect GCI.
Navigate the arrows on the sides or the buttons at the bottom to see our Top Ranking Agents, Leaders, and Market Centers!
PATRICK’S TECH TALK
Two of the most often asked questions I get are: How do I do a newsletter in Command? And, Where do I start? And while I believe most agents are asking about this from a technical side, I believe the technical part is only a small piece of a bigger puzzle.
So, what are newsletters good for? A well-curated newsletter is a great way to come from contribution and both supply education and entertainment to your contacts so that when they think about real estate, they are more likely to think about YOU.
How do I create a top-tier newsletter for my contacts and past clients?
- Know your target audience, their life stage, likes and dislikes, interests, and anything notable or important to them. Create an “avatar” (or a Timothy as I call it) of that person from your past clients or ideal clients that you intend to serve these messages.
- Write your newsletter to serve that target audience. Make it conversational as if you’re talking to an old friend. Include content they WANT not just spray and pray real estate information. Be authentic. Tell good stories. Give them data. Be funny. Mix this up in such a way it matches your avatar.
- Add calls to action on every email you send out. Ask them questions. Invite them to engage. Give them a reason to look for your emails.
- Use Command design’s email editor to create the layout (If you need extra graphics work you can always use platforms like Canva to create your graphics that you will then upload into the editor). HTML emails are allowed in designs, so you can use other platforms to create if you are more comfortable with one.
- Use email campaigns in Command to create a list of who will receive these emails, then to schedule them.
- est and tune the results. Engagement is the most important part of newsletters. This comes by way to clicks and replies, not just opens. Also know, that just because someone did not interact with a newsletter, it does not mean the newsletter is ineffective. If they are seeing your name in their email box, that is a mental touch either way.
- Be consistent with how often you produce this newsletter.
Need the fiddly little step by step on how the email editor works as well as how to schedule the emails. Here are the articles:
https://answers.kw.com/hc/en-us/articles/360053415434-Use-the-Command-Email-Editor
https://answers.kw.com/hc/en-us/articles/360017880174-Create-and-Schedule-an-Email-Campaign
Happy newslettering!
~ Patrick
Tune In and Level Up with The Millionaire Real Estate Agent Podcast.
Join Jason Abrams and his Mega Agent guests as they document, demonstrate, and demystify the models and systems that are driving big profits and even bigger lives. LISTEN NOW.
