The Kay Evans Scholarship Fund is a not for profit organization with a mission:
“To Foster Real Estate Careers Worth Having, By Removing Financial Barriers To Education For Deserving Candidates.”
Applications may be submitted by Team Leaders or Operating Partners to the Region. The Kay Evans Scholarship Fund is a 501(c)3. Ask your Team Leader for more information!
We are beyond excited to shine a spotlight on our 2026 Cultural Ambassadors for the Southeast Region: James Rodgers of Birmingham – Homewood and Brette Campbell of Nashville – Mt. Juliet!
James and Brette will be recognized at this year’s Cultural Summit during Mega Agent Camp in San Antonio, Texas—an esteemed celebration honoring a lifetime appointment to cultural leadership within Keller Williams. Each year, Cultural Ambassadors are selected for their deep dedication to KW values, and this year’s theme, “Overcoming Obstacles,” beautifully reflects the courage, grit, and heart that define our people.
Please join us in celebrating James and Brette—our 2026 Southeast Region Cultural Ambassadors! Your leadership lights the way, your journeys move us, and the best of your legacy is still being written.
April 2026 Top Masterminds - Birmingham
The Southeast Region’s Top Agent Mastermind and Top Teams & Groups Mastermind brought together the Top 100 agents, teams, and groups in the region for an incredible day of learning, collaboration, and next-level business strategy with Matt Miale at Avondale Brewing Company in Birmingham, AL. Get a sneak peek of the energy and insights through the videos below, and explore the full event photo galleries at the links provided. If you weren’t in the room this year, let it fuel your goal for 2026—these masterminds are designed for the region’s top performers, and we’d love to see you there next year.
Top Teams & Groups Mastermind
Enjoy a sneak peek of our event below! To view the full gallery, click here!
Breakthrough 120 Success Story
The Rawls Group celebrated the graduation of our first Breakthrough 120 class. Instructor, Nicole Pompeo, and our agents delivered truly impressive production numbers!
- 4,977 Leads Added to Databases
- 466 Calls Made
- 271 Conversations
- 55 Appointments Set
- 6 Smartplans Created
Congratulations to the Rawls Group on your success!
Stop Marketing Real Estate. Start Marketing Your Services.
There’s a phrase that costs agents thousands of dollars every year:
“I didn’t know you did that.”
That’s a past client — or a referral — who hired someone else for a service you were fully capable of providing. Not because you lacked value. Because your marketing never made it clear.
Patrick Ferry — Senior Advisor of Digital Marketing & AI at KW MAPS Coaching — is hosting a live 90-minute Zoom training to fix exactly that.
Appointment-First Marketing Made Simple™
📅 Thursday, June 4, 2026
🕐 12:30pm ET
In one session, you’ll learn how to package the services you already provide into messaging that creates real conversations — using StoryBrand and AI to do the heavy lifting.
Every attendee walks away with:
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- The Appointment-First Logic Model
- A free playbook with 5 AI prompts to launch your first campaign
- A live campaign built in under 2 minutes — on the call
If your marketing sounds like everyone else’s, this is the session to change that.
KW Cares Month is HERE. Have you donated?
When your Market Center raises $890 or more on a Cares Month fundraising page, your office will win access to a coaching call with Mo Anderson this summer, and the Market Center that raises the most money will win an in-person coaching session with Mo for the entire team!
We need your help so we can be there for associates in your Market Center when they experience situations like a house fire, a cancer diagnosis, an accident, or the loss of a spouse.
All you need to do to find your Market Center’s unique page is the link below, select “Find a Fundraiser,” and type your Market Center’s name (not the number).
KW NextGen – Southeast Region Update
As we continue building KW Next Gen across the Southeast, I wanted to share a quick regional update along with some exciting momentum already happening throughout our region.3
The Southeast Region has already generated:
• $18,676.45 in total gifts
• $17,941.95 from closing donations
• 456 unique donors
• $4,050 awarded through events, scholarships, and coaching opportunities
This initiative is still in the early stages throughout our region, which makes this momentum especially exciting.
Congratulations to the following Market Centers already achieving Bronze-Level giving recognition for 2026:
• Atlanta-Newnan
• Atlanta-Sugarloaf
• Atlanta-Peachtree Road
• Knoxville-West
Additional Market Centers continuing to support KW Next Gen through closing donations and contributions include:
Birmingham-Vestavia • Savannah • Atlanta-Metro East • Augusta • Atlanta-Decatur • Cleveland • Chattanooga-East Brainerd • Nashville-Spring Hill
A special thank you as well to the leaders, chapters like KWYP Atlanta & Atlanta South, and contributors already helping move this mission forward across the Southeast.
One of the most exciting parts of this mission is seeing direct impact stories from within our own region.
This year’s Southeast recipients awarded Quantum Leap Coaching include:
• Rylee Wright | McRae-Helena, GA
• Zavier Shabazz | Lilburn, GA
• Ymorah Blakeney | Atlanta, GA
These are future leaders being directly impacted through KW Next Gen opportunities, and this is exactly why the work matters.
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QL SUMMIT 2026
June 4–6 | Austin, TX
Many Market Centers and Regions across KW are choosing to sponsor a young adult to attend QL Summit this year as an investment into future leadership development.
This is more than sending someone to an event. It creates exposure, growth, and long-term opportunities for future leaders within our communities and Market Centers.
Market Centers also have the opportunity to host local QL Summit Watch Parties live in-office as another way to engage agents, families, and young adults locally.
Learn more here:
QL Summit 2026 Event Information
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Over the next several months, my focus across Georgia, Alabama, and Tennessee will continue to center around:
• Expanding awareness of KW Next Gen
• Identifying strong Market Center Ambassadors
• Building intentional leadership pipelines
• Connecting future leaders to meaningful opportunities
This is not a mass rollout approach. The goal is intentional growth with the right people in the right Market Centers who truly embody leadership, culture, and contribution.
If your Market Center would like more information about KW Next Gen, QL Summit, Watch Parties, sponsorship opportunities, or Market Center Ambassador involvement, please feel free to reach out directly.
Thank you all for continuing to invest in future leaders across the Southeast.
Payton Peoples
Southeast Region Ambassador
KW NextGen (GA, AL, TN)
📧 payton@peoplesandco.com
📱 404-909-9951
🌐 paytonpeoples.com
QL Summit 2026 is officially here — and your seat is waiting.
June 4–6 in Austin, Texas, KW Next Gen’s flagship experience is once again bringing together young professionals, entrepreneurs, instructors, and leaders for three powerful days designed to create clarity, momentum, and action.
At the heart of it all: Quantum Leap—a powerful set of models and systems developed by Gary Keller, Founder of Keller Williams, LLC.
This revolutionary workshop will challenge aspiring young leaders and entrepreneurs to think bigger, set intentional goals, and design a future that actually fits.
Three days.
One powerful framework.
A life-changing experience.
And for a limited time, tickets are heavily discounted!
Two Tracks, One Mega Experience: Mega Camp 2026
In real estate, some things just belong together, like leads and listings, models and systems, and Mega Agent Camp and Mega Leadership Camp. This year’s Mega Camp offers targeted education and training for all KW® associates, with separate learning tracks for both agents and leaders. Join us for Keller Williams’ Mega Camp 2026, in the heart of San Antonio, Texas
KW Communities Announcements
KW Inclusion and Belonging Business Building Clinic!
Our quarterly KW Inclusion and Belonging Business Building Clinics are designed to equip associates and leadership with practical strategies, inclusive practices, and community-centered business tools that drive growth and impact. Each session creates a space to learn from industry leaders, sharpen your skills, and explore how belonging enriches both your client relationships and your business. Join us each quarter as we build stronger, more inclusive businesses—together!
Registration: https://kwri.
Date/Time:
Jun 9, 2026 02:00 PM
Aug 25, 2026 02:00 PM
Nov 12, 2026 02:00 PM
Audience: Leadership, Associates, Recruites
KW Young Professionals Summit
The KWYP Annual Summit is your launchpad for next-level growth! Over three days, you can expect to experience a Welcome Networking Mixer on Thursday, our “E3” Summit Day: “Execute, Elevate, Excel” on Friday, and a hands-on Content Day on Saturday. Plan to hear from dynamic speakers, be part of tactical breakouts, mastermind conversations, and real strategies you can implement immediately. Get ready to connect with driven young leaders ready to level up!
Registration: https://www.
Date/Time: May 28th – May 30th
Audience: Members-only, plus special guests!
Recommended Hotel: Drury Inn & Suites San Antonio Near La Cantera Pkwy, 15806 I-10, San Antonio, TX 78249
Group Hotel Booking Link: https://www.druryhotels.
Reservations may also be made by calling 1-800-325-0720 and referring to our group number 10173503.
Bookmark KW Events
Stay plugged into KW Events all year long with a calendar full of in-person and virtual learning opportunities! From transformative conferences and retreats to exclusive training and coaching sessions, make sure to bookmark KW Events and keep growing!
Click here to go to KW Events.
Diamond Sponsors
Platinum Sponsors
Sponsors
Dawn’s Coffee Talk
Happy May, everyone! There is something so re-energizing about this time of year. The trails are green, the air is fresh, and here at Keller Williams, May carries a very special significance: it is KW Cares Month.
While we are officially in a season of growth and new beginnings, we haven’t forgotten the resilience our community showed following the devastating hurricanes that hit the Southeast in late 2024. Looking back, the recovery efforts in places like Asheville, Augusta, and Johnson City were monumental. Our KW Family stepped up when it mattered most, distributing over $1.3 million in emergency aid and generators in the immediate aftermath of Helene and Milton.
Today, as many of our agents have settled their insurance claims and navigated the long road of Catastrophic Hardship, KW Cares continues to be the backbone of our culture. We don’t just talk about being a family; we fund the safety net that catches us when life takes an unexpected turn.
The Power of Generous Leadership
I’ve always believed that successful leaders are those who give of their time, energy, and resources without hesitation. In our ecosystem, Productivity = Impact. The BOLD law reminds us that “The purpose of business is to fund the perfect life,” but as leaders, we know that a “perfect life” includes the ability to show up for others in their darkest hours.
When we grow our businesses and increase our production, we aren’t just hitting targets—we are increasing our capacity to be a resource for our peers.
How You Can Take Action This Month
To celebrate KW Cares Month, I am challenging our region to lean into two specific steps:
- Step 1: Commit to Transactional Giving. If you haven’t already, sit down with your Market Center’s MCA today. You can set a specific dollar amount—whether it’s $10, $50, or $100—to be automatically donated from every closing. Our goal for the Southeast Region is 100% participation. Imagine the impact we could make if every single transaction fueled our ability to help!
- Step 2: Boost Your Productivity. The best way to give more is to earn more. If you want to refine your strategy for the second half of the year, sign up for an upcoming Breakthrough 120 class. Let’s turn your big goals into massive action. When we make money, we can give money!
As a member of the KW Cares Board, I see firsthand the lives that are changed by your contributions. You are more than agents; you are Leaders Who Give Generously.
Let’s make this May our most impactful month yet.
BE BLESSED!
Dawn
Sign up for my Trailer Park CEO Newsletter HERE!
From April KWRI Reports: In an effort to recognize individual teams and groups, we are using KWRI reports, which reflect GCI.
Navigate the arrows on the sides or the buttons at the bottom to see our Top Ranking Agents, Leaders, and Market Centers!
PATRICK’S TECH TALK
A question I get asked again and again in this current era we live is: “What is the best AI tool for me to use?” This question is not much different than what people asked a few years back, “What’s the best CRM?”. Or before that “What’s the best email platform?” Though the tools have changed, the reality of our situation has not. As humans we are always looking for the easiest path, and as business professionals it feels smart to ask “what is the best” because, I mean, we want the best. Right?
Challenged with this question I started thinking hard about technology use and what roles it plays in our businesses. Following Gary’s one thing model, I worked to simply it all, but came up with 2 items instead of just 1.
Technology in your business is here to solve 2 things:
1) Help you get more appointments
2) Help you streamline your administrative processes
That’s all. It’s as simple as that. So, when you’re choosing the tool, creating a process, putting a system into place, ask yourself the question: Does it solve one of these?
Social Media Automation: Will this help me connect with new buyers/sellers and stay in front of my people? Depends.
Generative AI Videos or Images: Will this help me connect with new buyers/sellers and stay in front of my people? See where we’re going?
Contract Analysis or Broker Tools: Will this help me spend less time and catch more errors to streamline my administrative tasks? It could.
Talking to my chatbot to get a lift about the hard day I’m having: A human would be much better to help out with this.
No tool, in and of itself, is good or bad; it is all in how we apply them.
So, before you sign up for the next thing, before you add another tool to your tool belt, understand better where this will fit in. Don’t just grab another gadget for your Real Estate kitchen that helps you make Julienne Fries when you hate eating potatoes (just kidding, who hates potatoes?).
And before anyone asks what my favorite AI model to write in is, it’s called my brain (I didn’t spend 16 years getting better at this for nothing). I have no judgement for anyone who does use AI for some writing, but I find great joy and self-expression in using my words, even if it’s harder. Sometimes the harder things are better.
So go out there and get more appointments, my friends. Cut the life sucking tasks out of your day. Open the doors for more conversations and more success.
~Patrick
Tune In and Level Up with The Millionaire Real Estate Agent Podcast.
Join Jason Abrams and his Mega Agent guests as they document, demonstrate, and demystify the models and systems that are driving big profits and even bigger lives. LISTEN NOW.
The KW Next Gen Podcast—a place where real stories meet real growth.
The KW Next Gen Podcast is a reflection of the lives being shaped, the clarity being unlocked, and the futures being intentionally designed through this community. LISTEN NOW.
